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Jun 30, 2020

With 400 million users, LinkedIn has become the most useful social network for B2B marketers. It's a platform for people to connect with colleagues and learn more about their industry.

LinkedIn is an excellent source of traffic that is underutilized by most. One main reason is because of the unfamiliarity with...

Jun 23, 2020

Sales is often focused on pushing the product or trying to understand the customer's needs. But there is one aspect that is often overlooked, emotions.

Emotions let us know when someone is happy or not. Being able to read your customer’s emotions is a powerful skill that startups should learn.

How do you read...

Jun 16, 2020

Founders often push their products by highlighting the features and functions they offer. While it’s best to create a product that solves a problem, the right way to reach and engage your customer requires a different approach altogether.

You might be pushing your product or service too much that you’re creating...

Jun 9, 2020

Entrepreneurs are always told that the best way to start a business is to solve a problem. Scaling the business to grow beyond the network you have is a different problem.

Relying solely on the people you know won’t get you to your goals. But there is no shortage of successful businesses we can take inspiration from.

Jun 2, 2020

Founders are often faced with the question of how to scale their business to reach that million-dollar mark. Are you still doing your marketing and sales correctly? Is your network working to your benefit?

The right question here is what are the tactics needed to be able to build your business to achieve the high levels...